research and findings

Mission

To guide our clients in choosing effective solutions and making communicative material more engaging and easier to comprehend

Vision

Having a name not only in the design world, but also in the local, national and global scenarios

Why was this company created?

To translate thoughts into effective visual communication media that is backed by multi-layered meaning and concept.

What products and services does the firm have to offer?

Communication Media in print and web.

Who is our target market?

Broadly put, people looking into new business ventures, revitalising their existing business, events organisers, publication houses, content organisation related fields, campaign and awareness related  organisation.

What is out competitive advantage?

Contemporary work which is excellently executed and based on the classic principles of design, yet different. Bold and sophisticated, contrast is brought out in different ways in all outcomes.

Customers who wants something younger, more engaging and distinct.

What is out there?

There are a few broad categories in which the existing firms in India could be placed. These include conventional and traditional, quantitative, minimalistic, contemporary and individualistic.

How do we currently market our services?

Website, word of mouth, clients, market reputation and goodwill. 


KEY WORDS

communication
multi-layered
holistic
____
CONTRAST
traditional vs. untraditional
bold vs. elegant
familiarily vs. unfamiliarity
structured vs. unstructured
big picture vs. details
typography vs. image making
_____
personalised and individual attention
translation of thoughts into visuals
Responsible
bold, sophisticated